Google advertising
Co-managed advertising on Google Search, Shopping, YouTube and Performance Max
You build and run your Google Ads campaigns. Our team reviews ads, feeds and landing pages before launch, monitors policy and account health every business day, handles appeals, checks your conversion tracking and manages billing. Fees start at 5% of ad spend.
By the YODAY Media team, updated 13 November 2026
Where we work on Google
Search, Shopping, Performance Max, YouTube and Demand Gen campaigns, plus the Merchant Center feed that Shopping depends on.
What our team does on Google
| Service | What it means here |
|---|---|
| Strategy | Keyword and campaign plan, and how Google fits beside your social platforms. |
| Performance optimization | Account structure, search terms, bidding, budgets and regular reviews with an action list. |
| Creative support | Ad copy and asset review for Search and Performance Max, video briefs for YouTube. |
| Policy and compliance | Pre-launch checks against Google Ads policies and Merchant Center requirements, monitoring every business day, appeals. |
| Measurement | Google tag, enhanced conversions and Analytics setup, consent settings where required, reporting powered by ADTIFY. |
| Billing and finance | Itemized invoices and monthly reconciliation against Google spend. |
Common problems on Google, and how we handle them
| Problem | What we do |
|---|---|
| An ad is disapproved | We name the policy, fix the copy or destination, and request a review. |
| Merchant Center is suspended for misrepresentation | We audit the site for what Google expects: business identity, contact details, shipping, returns, pricing that matches the feed. |
| The account is suspended | We pause changes, reconcile spend, prepare and file the appeal and keep you updated. |
| Conversions are missing or doubled | We audit tags and conversion actions before touching bids. |
What we check before launch
- Destination: working pages, clear business identity, matching prices and availability
- Misrepresentation: no unrealistic claims or missing information about the offer
- Trademarks in ad text
- Products that need certification, such as some healthcare and financial services
- Advertiser verification: completed in your business name
- Feed quality for Shopping: titles, identifiers, shipping and returns
Measurement
We check the Google tag, conversion actions, enhanced conversions and the Analytics link, and consent settings where your market requires them. Cross-platform reporting is produced with ADTIFY, a separate measurement product.
Accounts and access
Most clients keep their own Google Ads account and link it to our manager account, so the account, its history and its data stay yours and you can remove the link at any time. We can also set up an account and administer it as your agency.
Budgets and billing
When you keep your own account, Google charges your payment method directly and our service fee is invoiced separately; YODAY Ads records the spend in your statement. In accounts we administer, you prepay your budget. See the money rules.
Plans
Co-Managed at 5% of ad spend, Growth at 8% and Fully Managed at 12%, with monthly minimums of $300, $800 and $1,500. One plan covers every platform you run. See what each plan includes.
Questions
Do I keep ownership of my Google Ads account?
Yes. When you link your account to our manager account it stays yours, and you can remove our access at any time.
Can you fix a Merchant Center suspension?
We can assess it in a free account health check and tell you what Google is likely to expect before a review request.
Do you guarantee that ads are approved?
No. The platform decides. We reduce avoidable rejections with pre-launch review and file appeals when they happen.
Do you manage Performance Max?
Yes: asset groups, feed, exclusions and reporting on where it spends.
How long does it take to start?
About 3 business days: verification, kickoff call and account link or setup.
Bring a team to your Google advertising.
We reply within 1 business day. Most businesses are live in about 3 business days.
Also see: Meta, TikTok, ChatGPT Ads, Snapchat